Services / Media training
Make
your next
interview
your best
interview.
Customized media training for nonprofit leaders, subject-matter experts, staff, and other spokespeople who need to communicate clearly when the stakes are high.
Questions you may hear in an interview
“Isn’t this just a band-aid on a much bigger problem?”
“How much of every dollar goes to overhead?”
“Why should the city fund you and not someone else?”
“Can you tell us about that in two sentences?”
Mock interviews with real-time feedback. The hard question asked twice, until the answer is yours.
- Developing key messages
- Translating jargon into plain language
- Staying on topic and keeping answers concise
- Blocking and bridging
- On-camera delivery: eye contact, body language, pacing, vocal presence
- Preparing for difficult questions
Tailored training for your specific needs or upcoming opportunity.
For one person or a team (1-2 participants).
Targeted coaching after an initial training with us.
Erin Clarke
Senior Account Executive, anat.
Erin Clarke is a Senior Account Executive at anat. and former television reporter with 12 years of broadcast journalism experience. Her newsroom experience shapes a practical approach focused on how interviews actually unfold and how spokespeople can prepare without sounding scripted.